Behavioral Economics and Consumer Decision-Making: Insights and Implications

Authors

  • Nico Thompson PhD
  • Skyler Lopez Dr.
  • Casey Brown Prof.

Keywords:

Behavioral Economics, Consumer Decision-Making, Psychological Factors, Marketing Strategies, Policy-Making

Abstract

This paper delves into the field of behavioral economics to understand consumer decision-making processes. By exploring psychological factors that influence economic decisions, the study provides insights into consumer behavior. The research highlights the implications of these findings for marketing strategies and policy-making. The study underscores the need for businesses and policymakers to consider behavioral insights in their decision-making frameworks.
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Author Biographies

Nico Thompson, PhD

PhD
Copenhagen Business School
2000 Frederiksberg, Denmark

Skyler Lopez, Dr.

Dr.
Pontifical Catholic University of Chile
7820436 Santiago, Chile

Casey Brown, Prof.

Prof.
Norwegian School of Economics
5045 Bergen, Norway

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Published

2025-09-16

Issue

Section

Articles